yellow pages

Since I work a lot with the Internet, I often have people asking me whether the Yellow Pages are still useful...

The fact is, there are still many people using the Yellow Pages. Most advanced geek will use an online directory such as superpages.com. Yet, for certain things such as looking for a plumber, people still use the Yellow Pages.

So, how do I choose whether to have an ad in the Yellow Pages?

Simple! Take the latest Yellow Pages book you've received and look under your category and see what your competition does. If you have 1 or more full page advertiser, you bet that you have to be